Comparison isn’t the enemy, it’s human nature. 

In this episode of Wisdom in Wealth, Chief Behavioral Officer Brendan Frazier breaks down how to turn social comparison into a powerful driver of financial growth. 

We all compare ourselves to others. But are those comparisons helping or hurting your financial confidence? Brendan explores the science behind social comparison theory and reveals why choosing an aligned financial role model can shift comparison from stress to strategy. 

You’ll learn: 

  • The difference between upward and downward comparison, and how both can backfire. 
  • How to identify financial role models who are relatable, value-aligned, and attainable. 
  • A practical exercise to help you spot and start modeling the right behaviors this week. 

Comparison isn’t something to eliminate. It’s something to reframe. 

Click play to watch the full episode or explore our full library of Wisdom in Wealth episodes. 

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