June 8, 2025

Designing an Authentic Life With Justin Castelli 

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“I never settled for the first answer. I wanted to know why.” 

On this episode of Game Film, Dr. Jordan Hutchison sits down with Justin Castelli—a 20-year industry vet, life planner, and Financial Advisor—for a high-impact conversation about what it takes to build a life and business that actually means something. 

Justin opens up about the winding road that led him into financial services, why he walked away from the corporate playbook, and how the EVOKE life planning method helped him find his zone. From launching RLS Wealth (named after his sons) to rebranding as Santiago (a nod to The Alchemist), Justin is all-in on helping clients tap into their purpose and design a life they actually want to live. 

This isn’t about spreadsheets. It’s about alignment. And in Justin’s words—it’s time to stop settling for the first answer and start asking better questions. 

Why You’ll Love This Episode: 

  • Planning That Starts With People: Discover how Justin uses the EVOKE process to help clients uncover what really matters—before ever talking numbers. 
  • The Bridge Between Generations: Learn how being a “middle child” in the industry gives Justin a unique lens into both legacy and innovation. 
  • Rebranding With Intention: Hear the story behind why Justin changed his firm’s name (and what it says about aligning your work with your purpose). 

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About Our Guest

Justin Castelli is the founder of Santiago, an RIA focused on helping clients align their money with a life of authenticity, purpose, and intention. With over 20 years of experience in financial planning, Justin is a Registered Life Planner®, co-founder of the AGC™ community for Advisors, and host of multiple podcasts. Justin’s mission is to help others design lives they’re proud of—financially, spiritually, and personally. 

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